Tim Keirnan interviews Jim Jacoby of Manifest Digital about "big picture" UX  and our ideal place inside companies. Jim's presentation  was called "Interaction Designers As The Next Generation of Business Leaders". Recorded at Internet User Experience 2009 on April 1st, Jim told us the following points:

* Why interaction designers should be the next generation of business leaders inside our companies.

* How traditional "business players" in companies have become commodities.

* Why "the creatives" in companies should step forward and help their companies innovate at the highest levels, not passively remain in the background.

* The danger of being an introvert while "empty megaphones" from other areas may lead your company in non-customer, unauthentic, non-innovative directions.

As a provocatively sincere and friendly revolutionary, Jim tells us about all this and more, including the importance of being "in the moment" with our end users/customers and coworkers.

Manifest Digital is found at
http://manifestdigital.com

Jim's blog, Everlasting Now, is at
http://www.everlastingnow.com

The "mindful walking" exercise Tim mentioned came from his experience at Peaceful Dragon School in Ann Arbor:
http://www.peacefuldragonschool.com/ConsciousWalking.cfm

Direct download: DesignCritique58_JimJacobyIUE2009.mp3
Category: podcasts -- posted at: 7:49 AM

At Internet User Experience 2009, Tim Keirnan interviews Dr. Susan Weinschenk about her new book, Neuro Web Design: What Makes Them Click. How does the human brain process website use, and what can Web design teams do to better design websites for the subconscious as well as conscious mind? Recorded on April 1st, 2009, Dr. Weinschenk provides a brief overview of her book's themes and answers Tim's questions from her presentation earlier that day.

Dr. Weinschenk's website for the book is
www.neurowebbook.com

Make sure you visit the Fun Stuff tab to find her podcast and blog!

Susan works at Human Factors International, which you can find at
www.humanfactors.com

Finally, Deanna wrote to tell listeners about Zero Ink, an innovation for printing full color without the need for ink because the paper contains the colors. There's a contest ongoing for all you print design professionals at
www.Zink.com

Direct download: DesignCritique57_NeuroWebDesignBook.mp3
Category: podcasts -- posted at: 11:52 AM